Multidisciplinary designer, animator, and art director with a focus on dynamic brand systems, interactions, and experiences. From Hong Kong, now based in New York. Currently, Associate Creative Director at Gretel.
Previously, he worked with the people at SpecialGuest, Ogilvy and Droga5. Before that, he studied Communication Design at Washington University in St. Louis and interned. And even before that, he was born and raised eating dim sum in Hong Kong.
Regardless of scale or category, his approach balances the tension of a strategic and research-driven input, paired with an expressive and experimental output.
He is one part of Asian cuisine and goods collective SHY*BOYZCLUB and is usually found at karaoke on weekends. Password protected work and resume available upon request.
Select clients:
Amnesty International
Apple
The Athletic
Covergirl
Crystal Bridges Museum
IBM
MasterClass
MoMA
Mode
Mountain Hardwear
New York Pride
Noom
Mode
Paypal
Polaroid
Showtime
Thorne
The Webby Awards